Maeva Cifuentes

Learn how customer relationship marketing works, why it drives more revenue than traditional campaigns, and how UK brands like Dr. Martens and The Body Shop are already using it.

Build a CRM strategy that drives real revenue. Segmentation, personalisation, loyalty loops, and measurement for UK B2C brands.

A guide to international ecommerce for UK DTC brands expanding into Europe, covering post-Brexit VAT and customs requirements, market selection, localisation, and retention strategies.